A shared threshold
One tall arched entrance sets the identity and funnels visitors toward a central announcement stage.
The brief
A national pavilion hosts twelve exhibitors who each need their own space inside a single, recognisable presence.
Matching shells
Twelve identical stand shells with swappable fascias keep the pavilion coherent while exhibitors keep their branding.
Light as signage
Suspended translucent panels glow in the pavilion colour, so it reads from across the hall.
Design targets
- 12Exhibitor stands
- 1Central stage
- 1Arched entrance
